Be found before they arrive.

The official guide to Laguna Beach.

Aloe blooms on the bluff with the lights of Laguna Beach behind them at dusk

What a free listing does for you

Travelers, and the AI assistants they plan with, turn to the official guide for what's open, where it is and what it's like. A verified listing puts your business in that answer, and gives you the tools to turn interest into visits.

Get found

A page of your own on the official guide, with your hours, a pin on the map, up to 10 photos or a short video, and your story. It's written so search engines and AI assistants describe you accurately.

Show up where visitors browse

Appear on your category's page and map, in homepage rows, and in the spotlights our editors put together.

Run special offers

Promote a seasonal rate, package or deal for a set time. It's highlighted on your page, your listing is tagged “Special offer” everywhere it appears, and a button sends people straight to your booking page. You can run up to three offers at once.

Fill your events

Post art walks, tastings, live music and classes, one-off or weekly. Each event gets its own page on the official calendar, in season and out.

Send visitors straight to you

Taps on your website, booking, ticket and offer buttons go directly to you. Each one is tagged with a click ID, so you can match the bookings we send in your own analytics.

Know what it's worth

Your report shows views, visitors, taps and saves, week by week and against last year. It also shows how you stack up in your category and which of your offers people go for.

See how AI recommends you

See how often AI assistants like ChatGPT read your page to answer travelers' questions, and how many visitors they sent you.

Bring your team

Invite your general manager or marketing lead with their own logins. If your resort has a restaurant or spa, link those listings so each has its own page and points to the others.

Free, official and yours

Listing costs nothing. Every partner is verified, you control your details, and new photos go live the moment you save them.

How it works

Step 1

Create your account

Sign up in a minute with your business details. Already on Visit Laguna? Claim the listing we've started for you with the link or QR code on the card we sent.

Step 2

Get verified

Our team confirms you represent the business, so every listing on Visit Laguna is one visitors can trust.

Step 3

Publish & promote

Complete your listing, then add events and special offers. Once approved, you're live in the right section across Visit Laguna.

The road ahead

You're joining at the ground floor. Visit Laguna is growing into the way people discover, plan and book Laguna Beach, and your listing grows with it.

AI trip planning & concierge

As visitors plan with AI-built itineraries and a Laguna concierge, verified partners are what it recommends.

Book & buy in one place

Reservations, tickets and bookings handled right on your listing, so visitor interest turns into revenue.

A pass in every pocket

Mobile passes that put your business in visitors' hands while they're in town.

Questions

Yes. Listing your Laguna Beach business on Visit Laguna is free.

We confirm you represent the business before your account is approved, so every listing visitors see is one they can trust.

Restaurants, hotels and places to stay, things to do, local artists, wedding and meeting venues, and health and wellness businesses. You can post your events and special offers too.

Use the claim link or QR code on the card we sent, or sign up and ask for access to your listing. Once we've confirmed you, it's yours to edit.

Once you submit, our team reviews it — usually within a couple of business days — and then it's live in the right section.

Anytime. New photos go live the moment you save. Changes to your details get a quick review, then publish.

Add an offer with its dates, details, a booking link and a photo or video. Our team reviews it, and it then shows on your listing from its start date through its end date. Your report counts how many people tapped each offer.

Yes. Invite teammates from your listing page. Each gets their own login and can edit details, photos, events and offers.

From your partner account, open My events and choose Submit an event. A repeating event, like a weekly class or a monthly art walk, is one entry. We review each event before it goes on the calendar.

Views of your page, daily visitors, taps through to your website, booking, phone, directions and offers, saves to favorites, and how often AI assistants read your page. You can view it by day, week or month, compared with the period before and the same time last year.

Our editors feature listings in category spotlights and on the homepage. Paid features are also available. They're labeled Sponsored and come with their own results report. Get in touch to learn more.

Keep your listing complete and current: hours, photos, address and description. That's what search engines and AI assistants read.

Ready to reach more visitors?

Create your free listing today and start showing up where visitors plan their Laguna Beach trip.

Create your free listing