Privacy Policy

This Privacy Policy governs the manner in which Visit Laguna Beach ("us", "we" or "our") collects, uses, maintains and discloses information collected from users (each, a "User") of the website ("Site"). This Privacy Policy applies to the Site and all products and services offered by Laguna Beach Hospitality Association, Inc. d/b/a Visit Laguna Beach.

Personal information
We may collect personal information from Users in a variety of ways, including, but not limited to, when Users visit the Site, subscribe to the newsletter, enter a contest, make a reservation, fill out a form, and in connection with other activities, services, features or resources available on the Site. Users may be asked for, as appropriate, name, email address, mailing address, zip code and phone number. Users may, however, visit the Site anonymously. We will collect personal information from Users only if they voluntarily submit such information to us.

Non-personal information
We may collect non-personal information about Users whenever they interact with the Site. Non-personal information may include the browser name, the type of computer and technical information about Users means of connection to the Site, such as the operating system and the Internet service provider utilized and other similar information.

Web browser cookies
The Site may use "cookies" to enhance User experience. The User's web browser places cookies on the User's hard drive for record-keeping purposes and sometimes to track information about the User. The User may choose to set a web browser to refuse cookies, or to be alerted when cookies are being sent. If the User does so, some parts of the Site may not function properly.

How we use collected information
We may collect and use Users personal information for the following purposes:

  • To improve customer service
  • The information Users provide helps us respond to customer service requests and support needs more efficiently.
  • To run a promotion, contest, survey or other Site feature
  • To send information on topics that the User agreed to receive.
  • To send periodic emails
  • We may use the email address to respond to Users' inquiries, questions, and/or other requests. Users opting-in to the Site's mailing list, will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, detailed unsubscribe instructions are at the bottom of each email.

We may inform you by email of our available services, products, specials and sweepstakes. You may opt in or out of receiving these materials or information at any time.

Sharing User's personal information
Unless the disclosure of your personal information is required by law or court order, we do not sell, trade, or rent User's personal information to others. We use third-party software to help us operate our business and the Site, such as sending out newsletters or surveys. We may share generic aggregated demographic information not linked to any User's personal information with our business partners, trusted affiliates and advertisers for the purposes outlined above.

Security of User's personal Information
We take reasonable security precautions to secure the personal information that you choose to provide against loss, misuse, alteration, or unauthorized access. Unfortunately, no transmission of information over the Internet is guaranteed to be completely secure. It may be possible for third parties not under our control to access transmissions unlawfully. While we strive to protect your personal information, we cannot ensure or warrant the security of any personal information that you transmit to us. Any such transmission of Personal Information is done at your own risk.

Third-party websites
Users may find advertising or other content on the Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from the Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites, which have a link to the Site, is subject to that website's own terms and policies.

Advertisers, who may set cookies, may deliver digital ads appearing on the Site to Users. These cookies allow the ad server to recognize the User's computer each time the advertiser sends an online advertisement to compile non-personal information about the User or others who use the User's computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to the User. This Privacy Policy does not cover the use of cookies by any advertisers.

Google AdWords and Google Display Network
The Site uses the Google AdWords remarketing service to advertise on third-party websites (including Google) to previous Users to the Site. This could be in the form of an advertisement on the Google search results page, or a website in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on User's past visits to the Site. Any data collected will be used in accordance with this Privacy Policy and Google's Privacy Policy. Users can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ad Settings.

Google Analytics Demographic and Interest
On the Site we collect demographic data from Google's Interest-based advertising with Google Analytics. Users can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings.

Remarketing/Retargeting Policy
Remarketing or retargeting allows advertisers to show ads to users who have previously visited the advertiser's website as they browse the Web. Third party vendors, including Google, show ads on sites on the internet. Third party vendors, including Google, use cookies to serve ads based on a user's prior visits to Google provides information on opting out here: If you would like to be able to opt out from vendors other than Google, more information can be found here:

Revisions to this Privacy Policy
Laguna Beach Hospitality Association, Inc. d/b/a Visit Laguna Beach has the discretion to revise or modify this Privacy Policy at any time. If we make revisions to this Privacy Policy, we may provide notice of the revisions either by announcing the changes on the Site or by posting a revised version of the Privacy Policy on the Site.

Your acceptance of these terms
By using the Site, Users signify acceptance of this policy.

Contact us
If Users have any questions about this Privacy Policy, the practices of this Site, or dealings with this Site, please contact us at:

Visit Laguna Beach
361 Forest Avenue, #200
Laguna Beach, CA 92651
949.497.9229 or  

This Privacy Policy was last updated on October 28, 2014.

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